It seems the hottest new opportunity in home-based business is energy deregulation. As states and territories across the U.S. continue to deregulate their energy markets this is creating an exciting opportunity for home-based entrepreneurs to offer choices to consumers in those markets.

Although currently not available in every state or every market the trend is becoming quite apparent. Since the inception of the energy industry more than one hundred years ago many big companies have provided all of the components related to delivering energy to their customers. This has created a virtual monopoly in these markets at the same time offering very little choice of where consumers purchased their electricity and natural gas.

This process is not much different than what happened with the deregulation of the telecommunications industry approximately 40 years ago. It all began in 1968 with the Supreme Court ruling on the case involving Carter Telephone. That decision made it possible for companies with the capital and vision to enter into the telecommunications business. Some of these companies became household names in a short period of time and many of the independent distributors that marketed these new options to consumers made millions.

Some important contrasts to consider however, is that when the telecommunications industry was deregulated it was an $80 billion dollar a year industry. Energy however, is a much bigger industry today estimated to be approximately a $540 billion dollar a year industry.
Something else that may not be that apparent is the fact that telecommunications is a software based product. With the advances in technology we have seen the cost for telecommunications services come down significantly in the last decade or so.

With legislation such as “Cap & Trade” a possibility on the horizon most all experts agree that such legislation will only increase energy cost for everyone. What some of these energy supply alternatives offer consumers is the ability to lock in the rates they are paying for energy. Not much different to how a person would lock in an interest rate on their mortgage. Although the interest rates may fluctuate just like energy rates fluctuate customers that lock in their rate are guaranteed a fixed rate for a specified period of time.

For home-based business entrepreneurs this may be the beginning of a new gold rush. Marketing products such as electricity and natural gas offers the ability to bring on customers that tend to remain customers for long periods of time thereby providing the ability to create an ongoing residual income from building this kind of business.

Another attractive feature in this market is the opportunity to get involved at the beginning of a new trend and opening of a new industry. Consumers in most of these markets where this is happening have never before had a choice from whom they purchased their energy.

Home-based businesses are one of the fastest growing segments of our economy today and the deregulation of energy seems to be one of the most exciting products for these entrepreneurs to offer these days.

Author: Rick Weitl

Rick Weitl is a top internet network marketer with over 20 years in the industry and over ten years building business on the internet. Being a top producer in the industry, today continues to coach and mentor entrepreneurs with building a network marketing business online.

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